Oliver Tan
✓ Verified 85% MatchDirect corporate pitch channel to Oliver Tan's verified business management desk. FTC-compliant formatting with a 3.2-day response turnaround rate.
Access unmasked business mailbox (o•••@gmail.com), historical CPM datasets, and comprehensive audience demographic reports.
Creator Intelligence & Performance Audit
Executive Creator Evaluation: Oliver Tan (@olivertan)
Overview & Content DNA: Oliver Tan is an influential Beauty & Skincare creator based in United Kingdom, commanding an engaged audience of over 369K across Instagram and TikTok. Operating primarily on Instagram, Oliver Tan has built a trusted reputation for high-production value, credible reviews, and relatable storytelling that bridges organic entertainment with authentic product integration.
Audience Credibility & Retention: With an audited engagement rate of 7.9% and monthly estimated impressions of 149K, Oliver Tan's followers demonstrate strong purchase intent and active community retention. Demographically skewed toward 79% Audience · 20-36 yo, the audience exhibits high sentiment scores and organic comment conversations. Recent platform metrics reflect notable momentum: Recent sponsored reel reached 149K views with strong viewer sentiment..
Commercial Viability & Collaboration Playbook: Having previously collaborated with brand partners such as Global Brand, Direct-to-Consumer, Verified Sponsor, Oliver Tan understands the commercial demands of performance ROI and FTC-compliant disclosure. At an estimated sponsorship rate of $1,635 per dedicated integration, Oliver Tan delivers competitive Cost-Per-Engagement (CPE) metrics for brands scaling customer acquisition in United Kingdom and global cross-border markets.
Commercial Strengths & Campaign Considerations
- ✓ Exceptional 7.9% engagement rate — substantially outperforming the industry standard benchmark for 100k-500k creators.
- ✓ Proven commercial sponsor credibility with premier brands including Global Brand, Direct-to-Consumer, Verified Sponsor.
- ✓ Strong regional footprint in London, United Kingdom with targeted demographic reach (79% Audience · 20-36 yo).
- ⚠ Fast-growing calendar availability fills up rapidly during peak Q3/Q4 promotional cycles.
- ⚠ Custom creative ideation typically requires 7–12 business days production lead time prior to live publishing.