Soo-jin Bak

✓ Verified 83% Match

@soo-jinbak · TikTok / YouTube · Sydney, Australia Home & Living

Followers

21K

Audited Audience Base

Engagement Rate

4.9%

Industry Benchmark: 3.2%

Est. Sponsorship

$462

Dedicated Integration Base

Monthly Impressions

128K

Active Video Reach

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Direct corporate pitch channel to Soo-jin Bak's verified business management desk. FTC-compliant formatting with a 3.2-day response turnaround rate.

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Creator Intelligence & Performance Audit

Executive Creator Evaluation: Soo-jin Bak (@soo-jinbak)

Overview & Content DNA: Soo-jin Bak is an influential Home & Living creator based in Australia, commanding an engaged audience of over 21K across TikTok and YouTube. Operating primarily on TikTok, Soo-jin Bak has built a trusted reputation for high-production value, credible reviews, and relatable storytelling that bridges organic entertainment with authentic product integration.

Audience Credibility & Retention: With an audited engagement rate of 4.9% and monthly estimated impressions of 128K, Soo-jin Bak's followers demonstrate strong purchase intent and active community retention. Demographically skewed toward 79% Audience · 20-36 yo, the audience exhibits high sentiment scores and organic comment conversations. Recent platform metrics reflect notable momentum: Recent sponsored reel reached 128K views with strong viewer sentiment..

Commercial Viability & Collaboration Playbook: Having previously collaborated with brand partners such as Global Brand, Direct-to-Consumer, Verified Sponsor, Soo-jin Bak understands the commercial demands of performance ROI and FTC-compliant disclosure. At an estimated sponsorship rate of $462 per dedicated integration, Soo-jin Bak delivers competitive Cost-Per-Engagement (CPE) metrics for brands scaling customer acquisition in Australia and global cross-border markets.

Commercial Strengths & Campaign Considerations

✓ Verified Brand Advantages

✓ Exceptional 4.9% engagement rate — substantially outperforming the industry standard benchmark for 10k-100k creators.
✓ Proven commercial sponsor credibility with premier brands including Global Brand, Direct-to-Consumer, Verified Sponsor.
✓ Strong regional footprint in Sydney, Australia with targeted demographic reach (79% Audience · 20-36 yo).

⚠ Campaign Watchouts & Lead Times

⚠ Fast-growing calendar availability fills up rapidly during peak Q3/Q4 promotional cycles.
⚠ Custom creative ideation typically requires 7–12 business days production lead time prior to live publishing.

Audience Demographics & Brand Fit

Audience Profile:

79% Audience · 20-36 yo

Target Product Categories:

Ergonomic Home Office Kitchen Tech & Cookware Interior Design & Smart Lighting

Past Brand Collaborations:

Global Brand Direct-to-Consumer Verified Sponsor

Frequently Asked Questions

What is Soo-jin Bak's estimated sponsorship fee? ▾

Soo-jin Bak's estimated baseline sponsorship fee starts at approximately $462 for standard sponsored integrations. Final commercial pricing varies depending on usage rights (whitelisting/Spark Ads), content exclusivity, and whether the deliverables involve dedicated videos or integrated mentions.

What audience demographic does Soo-jin Bak reach? ▾

Soo-jin Bak's verified demographic profile is centered on 79% Audience · 20-36 yo, with primary geographic concentration in Australia and key English-speaking international markets.

How can brands contact Soo-jin Bak for official sponsorships? ▾

Brands can initiate official outreach directly through the GLOBALINK Official Pro Channel. This delivers verified whitelisted pitches directly to Soo-jin Bak's management desk, bypassing spam filters with average response turnaround times of under 3.5 business days.

What product categories fit Soo-jin Bak's audience best? ▾

The best-fitting categories for Soo-jin Bak include Ergonomic Home Office, Kitchen Tech & Cookware, Interior Design & Smart Lighting, along with innovative consumer products seeking authentic third-party validation.